Type Rules: Basic Fine-Tuning and Tweaking

This is chapter seven of Ilene Strizver’s book Type Rules! The Designer’s Guide to Professional Typography, second edition. Here, the author provides the reader with some of the basic tenets of typographic design regarding type size, line spacing (leading), alignment and rags – not to mention those unfortunate widows and orphans (the typographic kind, of course). Included in the chapter are many visual examples and some valuable technical tips.

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